Fall Into Savings Promo Starts Today!!!

If you haven't already, definitely check out the new Fall into Savings Promotion that Premier is offering. This is a great way for customers to get the most bang for their buck! I am personally not doing home shows this month. (Until this baby is born and settled, I will be focusing on catalog shows, customer Service, getting the new house organized, building contacts in my new town, and making plans and goals for the new year.) However, I still wanted to send out some quick tips and ideas for using the awesome tools Premier has been providing. Here are a list of the available tools, links to each, and ideas for using them!







Details Flyer:

• For your personal use
• Use to train new jewelers

Hostess Flyer:

• Put in hostess packets
• Put in customer home show folders. Consider putting in a sheet protecter. 
• Put in an 8x10 frame & display at home shows or booths (I have a booth at a bank tomorrow where I'll be putting a FALL INTO FABULOUS flyer up)

Hostess Postcards:

• Send to hostesses who are already scheduled for this month
• Send to hostesses who have cancelled or recently expressed interest in doing a show
• Send to hostesses who have a show booked for November or December to see if they'd like to move their show up.
• Attach to customer receipts at checkout
• Include in thank you, reminder, or greeting cards
• Snapshot & post to your social media sites (Facebook, Twitter, Instagram, etc)
• Snapshot & embed in your emails

FAQs:

• For your personal use
• Print a copy and take to shows for answering questions & closing shows
• Use to help downline & new jewelers

Video:

• For your personal use. 
• Use to get excited (she's enthusiastic) for training & verbiage, & ideas
• Make sure to watch! She has LOTS of great ideas and tips!

Coupons:

• Have hostess hand out coupons as she is collecting pre-orders
• Have hostess email or post to Facebook
• Send in invitations
• Attach to catalogs
• Use to remind customers of special at checkout

Customer Flier:

• Put in customer home show folders. Consider putting in a sheet protecter on the back side of the hostess flyer. 
• Put in an 8x10 frame & display at home shows or booths

Customer Invitations:

• Send invitations for your hostess
• Email PDF for your hostess to print and share or post to Facebook

Under $50 List by Page #:

• Include in Hostess Packet
• Include in Customer Home Show Folder
• Laminate or Put in Page Protecter & keep at checkout
• Send a link to PDF in an email about the special. 
• Include a link on your new personal webpage
• Advertise the new online catalog and special together

Under $50 List by Price:

• Include in Hostess Packet
• Include in Customer Home Show Folder
• Laminate or Put in Page Protecter & keep at checkout. Help the customer decide which items to get for FREE to get her the best price.
• Send a link to PDF in an email about the special. 
• Include a link on your new personal webpage
• Advertise the new online catalog and special together

YAY! Renewal!!! :)

Woo Hoo! Several of you girls have an anniversary coming up! CONGRATULATIONS! This morning Diana emailed me with a couple of questions and I was SO excited to share all of my ideas! I LOVE renewal shows! They are great for SO MANY REASONS! They're an awesome way to:

• Thank your hostesses from the past year
• Generate new business
• Restart your business for this year
• Get FREE jewelry for yourself!
• Earn money to pay for your renewal

And SO MUCH MORE!

So. Here's the rundown on renewals: You get to have ONE show a year just for yourself. This renewal (which I call "Anniversary") show can be held the month OF your renewal or up to 5 months after your renewal date. Now, the payment for your renewal is DUE about the same time as your renewal date, so I recommend holding your renewal show as early as possible to pay for that renewal fee. However, if you have the cash set aside to pay for it, then you have the flexibility to wait for the prime time (like an awesome promotion) to have your show!

So. I recommend making this show VERY different form your traditional shows. This should be fun and unique. Below are some ideas. Please feel free to tweak them and make them your own!

• Call it an anniversary. Put on the invitations, "Join me in celebrating my FIRST anniversary as a Premier Jewelry Lady"

• Keep it personal. Let the girls know how much you've loved being in Premier, and what an honor it would be if they'd join you.
• Change everything to make it special and different. Usually, your show should revolve around the hostess, and make her feel special. This time, make it revolve around your special year: the highlights, the great jewelry, and how much you appreciate your hostesses! 
• Use tickets and have a drawing. Let them know they'll earn tickets for bringing friends, RSVPing, arriving on time, wearing a solid color shirt, and for every $10 they spend (or however much you want the amount to be), etc etc. The more tickets the better! 
• Have your drawing be something PREMIER related. We want to celebrate and highlight out own product. :) Last year, I gave away my #1 selling item from the previous year (Lady Fair) and show many ways to wear it throughout the show. You could also consider giving away a Premier Designs gift card. I just make these out of card stock. Remember to put stipulations on when and how they can use it. 
• Celebrate the past year. I told ALL of my past hostesses they would be given a special gift at my show, as my way of thanking them. They ONLY received the gift if they CAME to the show! I created a $10 gift card for each girl. They had to spend it AT my show (I didn't want to deal with profit loss later) and it could not be used toward shipping or tax. 
• Have special hostess prizes! I created special award categories to honor my special hostesses. They were things like: most pre-sales, most guests at the show, most free jewelry earned, highest show retail, yummiest food, most creative theme, etc. These girls received a $20 gift card! And each girl could only receive one, so I created the awards to suit that. Not every hostess received an award and again, they HAD to be at the show to receive it! I actually was able to call a couple of girls who were not planning on coming and tell them, "I wanted it to be a surprise, but you are one of my award winners! I'd really love to be able to recognize you at the show. PLEASE COME!" I put the gift cards in little bags with tissue paper (all from the dollar tree) and had them as a centerpiece at the show.
• Have a special game. I did the boxes game. The top of the paper says, "Find Someone Who..." and then there are boxes that each have something different inside. I would make the number of boxes comparable to the number of guests you expect. Some ideas are: 
• has never been to a Premier Designs Jewelry Show
• has been to more than one Premier Designs Jewelry Show
• earned more than $200 in free jewelry at her Show
• owns the Lady Fair necklace
• plans to book a show today
• love Premier Jewelry
• has hosted a show
• Consider having a theme. Since my anniversary is right before Valentines day. I like a romantic/anniversary theme. Everything was pink & red with hearts and I did chocolate fondue and sparkling grape juice. 
• Invite everyone you know! Anyone who has been to any past show or placed pre-orders, your friends, neighbors, church people, kids play date moms, in-laws, people you meet in the grocery line, people who intimidate you... everyone! The year I got married I even invited one of my photographers and SHE CAME and BOOKED a show! :) 
• Have a special sale! Consider having 20% off for all past hostesses OR the entire spring line for 10% off OR 30% off for anybody who books a show, OR 50% off everything after you spend $100, etc. I put my favorite ensemble from the new line on sale. If you buy the necklace, earrings, and bracelet, you get 30% off the entire ensemble. Don't do ALL of these! Think about which one works best for you. Don't cut completely into your profit! And you may want to have a rule about the gift cards... Don't end up paying for their jewelry! :) 
• I changed my survey slightly to make them "anniversary-y." I printed them in pink and changed all of the wording to highlight this special event. [Email me for a copy].

• Change up the way you show jewelry. Consider showing JUST the new line as a special coming out party, show JUST the top selling pieces from the year before, or ask all of your hostesses their favorite pieces and show them. Find out in advance and turn it into a game by showing the piece and asking the girls to guess who's favorite it is. Consider asking the hostess to model the piece or tell what outfit she loves to wear it with.
• Be a good hostess! Remember, it is the hostess' job to invite in advance, follow up, and get pre-sales. YOU know how to be a good hostess! Don't use Facebook - create real invites! Follow up with phone calls, not just text messages. Carry your catalog and collect some pre-orders! Work toward those bonuses! 

OK! So these are just a few ideas! Please comment if you have more to share with the group! I'd love to see what you come up with!

Picking out more jewelry?

I have a certificate left from the May promotion that I still need to use. While I was shopping, I thought I'd share this little tidbit with you. In case you haven't ever noticed, there is usually a little link at the bottom of the Premier jeweler page that says "Top Sellers for Last Month." It looks like this:

If you click there, it lists the top 10 rings and the top 25 "other." When I'm wanting more jewelry, but not sure what to order, I like to check this list. It helps get an objective opinion on what the ladies like! :) Just an idea!

Returning Catalogs

In my last blog, I mentioned in my budget that I wanted to try and get my catalogs back! I'm going to try adding these labels to the catalogs, and mentioning to my hostess to return the catalogs once they finish. I think I'll send an email reminder about the pre-orders, and in the bottom put a little note that says the same things as these labels. Click here to access the labels.

Jewelry Bingo

If you're like me, you're always looking for ways to change up your show just a little bit. I recommend having some SIMPLE adjustments to your show to change it up when you've seen the same girls for a while. It's really important that you don't spend HOURS revamping, because that's not making the most of your time! I have several variations I've used, and NONE of them took additional preparation in advance. (Usually, I am thinking of a way to change things up as I drive to the show. I don't recommend this either!)

This is an idea that Krystle sent me and I love it! It's Jewelry Bingo!

This is just another cute way to stay on track in your show, and to keep your girls actively involved & entertained! Consider giving a charm bracelet, or free shipping to the girl who Bingo!s first! :) Now, of course you might not have the pieces listed on this board. Go to this site and click on "Create New Bingo Cards with Super Bingo Cards Maker" - here you will just type in your list and follow the instructions! You will only have to type in the list once and the site will automatically jumble the words for you and make all of your cards different! :) Let me know next time you try this at your shows!

Entering A Show

For my new jewelers, here are the steps for entering a show. Most of the steps are self explanatory, but read the notes for special reminders:

On the Premier Designs homepage, go to ordering/products, then online order, then the appropriate type of show:

Home Show = home or training (minimum $100)
Individual Order = 1 customer wants to order something not affiliated with a show. There is no free jewelry or bonuses involved, and you must spend a minimum $20CV or be charged an additional $5 in shipping.
Sample Order: Your personal jewelry orders
Catalog Purchase Plan: A catalog show (20% free to the hostess plus 1 item half price)

Here are special notes for each step of the home show.

Step 1:

- This is where you'll choose home, training, or renewal show.
- Number of customers/retail items is ONLY for the sake of making sure they give you enough blanks for your orders. Don't stress about counting.
- Shipping Method should always be $0. 2-day shipping does NOT speed up the processing speed at the home office. So this will NOT mean your jewelry is shipped in 2 days!
- Here you will enter your HOSTESS' address so that the order ships directly to her.

Step 2:

- Enter each customer only once. And only enter customers who actually ordered. If you don't have their number, you can enter yours. This is not saved for a database or anything

Step 3:

- Enter a separate line for each item the hostess ordered.
- If the item is a ring, you must enter the item number with the size added as 2 digits on the end. For example, ring 3333, size 6 would be 333306.
- If Premier has a promotion (for example, spend $75, get $40 free) DO NOT enter the free item on this page! There will be a screen for this later.

Step 4:

- If you gave a discount of any sort, this page is where you enter the amount that you charged. You cannot discount below 50%. 

Step 5: 

- This page is for review, check everything thoroughly!!!! You do NOT want your hostess and customers to be excited to receive their jewelry and then realize their item is missing or wrong!

Step 6: 

- Enter the hostess half price selections.

Step 7: 

- Enter the hostess free here. If the $ amount in red writing doesn't match yours, go back and check your work. 

Step 8:

- Check your work again!

- Check the box in the tan box

- Choose the tax rate. MAKE SURE YOU ARE CONSISTENT.

- After you choose your tax rate, there will be a small box to check if you would like to use ProPay funds. Check this and then enter the amount you would like to use from propay to apply to the order. You DO NOT have to transfer funds from ProPay into your checking account. This saves you money. Make sure you hit the "Apply Propay" button! 

- Double check the hostess address. If you enter the wrong address, Premier insurance does not cover the replacement of the jewelry.

- Read and check the box in the red writing.

Then "Complete this Order" and you're done! :) 

Guest.Survey

So I've been doing this for over two years now, and I have probably used at least 4 different versions of a guest survey. This is my favorite so far. I like it for several reasons.

First, it's clean. I use a half sheet (as opposed to some people's quarter sheet) just because it looks less cluttered and it's also easier to store. I put them right with the order forms when I close the order.

I also am getting the  most important information. Of course I want people to like the show. So I take their feedback about what they like. I also want to know who will book! I've found several different ways to word this. I like this wording best because it reminds the guest that they are doing this for the sake of their friend too! :)

Most importantly, it gives me good info on whether or not the person is interested in the business. I collect these at the end. If the guests has circled 8 or above, I try and schedule a time that night to get with them in the next few days. If they circle 5-7, I call within the next couple of days to follow up. A 4 and  below, I put on my list to keep in contact with, and I invite them when I have OP nights, etc.

Let me know if you would like a PDF copy.